Spoiler Alert

Back in the good old days of the Cold War, everybody’s favorite secret agent, James Bond, fought villains like Dr. No, an evil scientist out to sabotage U.S. missile tests, and Mr. Big, a Soviet agent using pirate treasure to finance espionage in America. But as Bond’s friend Mathis tells him in Quantum of Solace, “When one is young, it’s easy to tell the difference between right and wrong. As one gets older, the villains and heroes get all mixed up.”

The reference is to a shady new Bond villain, agent of the Quantum organization – Dominic Greene. In public, Greene is a leading environmentalist whose organization, Greene Planet, buys up large tracts of land for ecological preserves. But behind the scenes, Greene has another agenda. As he says to his co-conspirators, “This is the most valuable resource in the world and we need to control as much of it as we can.”

The film makes a number of plays on the assumption that the resource in question is oil – but oil is so…twentieth century.

By the time Bond has pursued Greene from Italy to Haiti, from Haiti to Austria, and crash-landed his plane in a sink-hole in the high, barren desert of Bolivia, we make the discovery that this vital resource is – surprise! – water.

Colluding with Greene is a cast of evil characters taken straight from the history books. We have General Medrano, the ex-dictator of Bolivia, to whom Greene says, “You want your country back? My organization can give it to you.” We have the U.S. Ambassador, myopically sticking to the familiar program: “Okay, we do nothing to stop a coup, and you give us a lease to any oil you find.” And we have the British foreign office, continually wrangling with M15, Bond’s spy agency. When Bond’s boss, M, tells him that Greene is not an environmentalist but a villain, the foreign Minister says, “If we refused to do business with villains, we’d have almost no one to trade with.”  Ain’t it the truth.

The fact that Quantum of Solace makes water the villain’s object of greed, replacing oil, gold, diamonds, and mutually assured destruction, is telling of the point we’ve reached. More telling still is the fact that our villain’s cover has him acting as an environmentalist, the ultimate corporate greenwasher. The fact that the action winds up in Bolivia – the country where, in real life, both Bechtel and Suez have tried and failed to take control of community water resources during and shortly after the reign of former-dictator-turned-neoliberal President Hugo Banzer – brings the plot frighteningly close to reality.

If only the water movement had a few organizers with the physique, the gadgets, and the, er, style of Bond. While we have many great documentaries telling the story of the global water wars, including this year’s Flow and Blue Gold, one is forced to wonder if 007 does a greater service to the water movement than even our most highly talented documentarians. After all, who better than Hollywood to characterize the greenwashing corporate water profiteers as straight up evil, sans the need to justify the hyperbole?

Matieu Amalric, the actor who played Dominic Greene, wanted to wear make-up for the role, but director Marc Forster “wanted Greene not to look grotesque, but to symbolize the hidden evils in society.” Similarly, the original screenplay had Greene having some “hidden power.” But in the final cut, the director seems to have decided that corporate power was power enough.

One wonders if Dominic Greene – had he not died drinking motor oil to quench his thirst in the Bolivian desert – might give the keynote speech at the upcoming World Water Forum in Istanbul. After all, the World Water Council that puts on the forum is presided over by Loïc Fauchon, a former executive at one of the French subsidiaries of Suez, the world’s largest private water corporation.

As we learn from the WWF website, “One of the benefits of joining the WWC is the Council's ability to influence decisions related to world water management that affect organizations, business, and communities.” Perhaps their secret meetings will also be attended by executives of the Worldwide Fund for Nature, whose recent partnership with Coca-Cola aims to help the global soft-drink giant become “the most efficient company in the world in terms of water use,” with “every drop of water it uses…returned to the earth or compensated for through conservation and recycling programs.” And, with this blending of fact and fiction, it would hardly be surprising to find Greene’s signature on the CEO Water Mandate, which has companies with such devastating environmental track records as Dow Chemical, Shell Oil, Unilever, and Nestle pledging to “help address the water challenge faced by the world today.”

When M, Bond’s overweening boss at M15, finds out about Quantum, she demands, “What the hell is this organization, Bond? How can they be everywhere and we know nothing about them?”

Well, my darling M, the answer is simple: like transnational corporations, and like the large NGO’s that work with the private sector to reform its practices and green its reputation, and like the International Finance Institutions whose interests are increasingly endangering the United Nations’ mandate to defend and protect human rights, they can be everywhere because their particular form of villainy works best when hidden in plain sight.

Thankfully, the world’s water is safe, because, behind the scenes, secret agent 007 is on the job.

-Jeff Conant
e-mail • bio

Use your DJ skills to win $400 and participate in a historic cause worth rapping about!

The Great Lakes Tour of the documentary The Water Front and its filmmaker Liz Miller are offering a chance for remix artists to compete with their unique spin on the film's theme song "Please, Mr. Waterman." Legendary Detroit Bluesman Joe L. Carter lays down the heart-wrenching feature track that pleads to the authorities for relief from water cutoffs and loss of his home, his only worldly possession.

The Water Front asks the question, "What if you lived by the largest body of fresh water in the world but couldn't afford to use it?"  It follows the struggle of Highland Park, MI residents to keep control of their public water. The Great Lakes Tour debuted to its local audience on the Marygrove College campus on September 26. Residents from the area were engaged by the powerful film about a group of women who struggled to keep their community from being shut off from water after the city raised rates and began turning off for those who could not pay. Audience member Marian Kramer -- also one of the women featured in the film -- gripped the audience as she said "This film shouldn't just touch you, it should grab you."

The opening kicked off the 6-month tour of The Water Front throughout the Great Lakes region. Following the film, viewers participated in a dynamic discussion about the underlying economic and political issues that result in a fight for basic rights. The screening was a successful start to the film's fall tour of the Great Lakes Basin. Future audiences can expect to take part in lively give-and-take panel discussions following the screening. For those who haven't seen the film yet, the next screening of The Water Front will be on October 15 at 6:30pm at The Little Theatre at 240 East Avenue, Rochester, NY. Get additional screenings at: www.waterfrontmovie.com.

The Remix Contest runs from October 3 through December 16 with the
winner being announced at the film's New York City premiere. Rap about culture, rap about a cause and submit your remix.

Food and Water Watch and it's campaign Take Back The Tap are co-sponsors of the Great Lakes Tour of The Water Front. We hope to see you at the movies.

-Veronica Segovia
Food & Water Watch Intern | email

In an especially passionate display of concern over food safety today, Food & Water Watch activists courted the chocolate giant Hershey's to their side, asking them to give U.S. consumers the same assurances about not using genetically modified (GM) sugar in their Hershey's Kisses™ the Brazilians receive.

What's the rumpus?

U.S. farmers planted have planted GM sugar beet crops for the first time this season. The beets are genetically altered to survive regular applications of Monsanto's weed killer, Roundup, and its active ingredient, glyphosate. Because the EPA increased the maximum allowable residues of glyphosate on the beetroots (from which sugar is extracted) by a staggering 5,000%, Food & Water Watch is concerned about:

• the possible impact on the environment
• gene pollution of other crops and plants, and
• human health
  

Since GM ingredients are NOT labeled, there is no way to know if consumers are eating GM beet sugar once it hits the market, which could happen as early as next year. That's why Food & Water Watch called on its activists. And their enthusiastic response may have surprised the food industry.

According to the New York Times article, Round 2 for Biotech Beets (registration required), several American food companies aren't resistant to the use of GM sugar in their products because they feel American consumers have come to accept biotechnology.

Ooops.

We wouldn't call it a "kiss-off," but the activists were clear: they want their sweets GM-free. Protect your Kisses™. Urge Hershey's to publicly reject the use of GM sugar.